Soundtrack to this post: “My Girls” by Animal Collective, from Merriweather Post Pavilion
Hola Jungle dwellers! The theme on the site this week is why now isn’t so bad. The answer for this with music is actually pretty simple – and it comes in two halves. The first half is actually right above the text you’re reading now, in fact it’s right in everything you’re looking at – the internet! I wanted you to hear “My Girls” by Animal Collective, so all I had to do was post a link to the YouTube video above. What an amazing tool for spreading music! How would you have gotten into some of your favorite new artists without them having a MySpace? You don’t even have to go to the record store anymore to buy an album! The internet has revolutionized music itself in a great way. We all know that it’s not doing good for the actual music industry, (we know, Lars Ulrich, we know) but it’s doing and has done incredible things for music itself. So the power of the internet is the first half of why now isn’t so bad in the world of music.
The second half has been made possible by the internet. It’s the freedom of our current musical climate, and how it has given such wonderful support to innovation. The condition of the general American public has been subject to a lot of unrest. However, the unrest is actually a good thing when it comes to the world of music, because it causes many to express themselves through instruments and melodies. The current musical climate is so insanely diverse that my excitement for it can’t be contained. The great thing about all of this is that listeners are hungry for what’s different and unique instead of what they’re used to. Seems like an awesome base for what might happen in the future of music. Here’s an example of the crazy diversity we’ve come to look for in modern music:
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